Johannesburg 05 May– South Africa’s love affair with coffee is heating up. With an expected annual growth rate of 6.5% between 2025 and 2029, the local coffee scene is showing no signs of slowing down. Today, around 22 million South Africans – nearly two-thirds of the adult population – start their mornings with a cup of coffee, marking a nationwide shift towards a more refined coffee lifestyle.This growing culture isn’t just about more coffee—it’s about better coffee. South Africans are increasingly drawn to premium, ethically sourced, and relevant blends. Insights from Mintel’s 2024 Coffee Innovation Report show a clear trend across Africa and the Middle East: consumers want quality, convenience, and conscience in every cup. That’s why capsule coffee is rising—offering café-style flavour with no compromise on ease.Nespresso’s latest launch: Arpeggio Extra, is a bold new blend that brings more intensity, more flavour, and 60% more caffeine than the original Arpeggio—one of Nespresso’s most iconic coffees since 1993. It’s made for coffee lovers who want their daily ritual to do more: energise, elevate, and excite the senses.Rooted in the rich traditions of Florence, the birthplace of the original Arpeggio, Arpeggio Extra combines carefully selected Latin American Arabicas, anchored by a malty Costa Rican bean. A deep roast unlocks layers of flavour—think smooth malted notes followed by a lingering cocoa finish. With approximately 100mg of caffeine per serving, it’s one of Nespresso’s most invigorating blends, sitting proudly alongside powerhouses like Kazaar and Napoli. @nespresso Read more on swoosh0018.com